Mobile Application Development: In-House Versus Outsource

With the rising demand for Smart phones of various companies, the demand for Smartphone application has also gone up. The user of these phones wants to have an 'app' for every other purpose. To exploit this huge demand, mobile application development companies have started developing innovative and user-friendly applications or apps, that could match the expectations of these users and thus, the mobile application development has become an industry in itself.

Smart phones offer many useful and attractive functions to the users. These functions are much more advanced than what we use to get in our simple cell phones in the past. Our old mobile phones use to offer applications like contact book, address book, alarm, calendar, simple games, etc. Although, the smart phones now-d-days are offering many superior applications with the help of operating systems that are installed in them. These operating systems have been developed by giant IT companies to support their version of smart phones.

Followings are the most popular smart phone operating system and their smart phones:

• Apple - iOS for iPhone
• Google - Android OS for Android smart phones
• RIM - Blackberry OS for BlackBerry phones
• Samsung - 'bada OS' for Samsung phones
• Nokia - Symbian OS and Nokia smart phones

These smart phones are high in demand, and so are their apps. IT companies, all over the world, want to offer as many apps as possible to the market to capture the biggest market share and exploit the increasing demand. For this purpose, they are hiring mobile application developers and getting special apps developed for the end-users as well as for other IT companies who want to market these apps but don't have enough expertise or infrastructure to develop on their own. This has stirred the job market for mobile app developers and programmers and opened new path of opportunities for them.

Within all these highs and hopes, one important question that arises for almost every company that wants to benefit from mobile apps, is that whether to develop these apps in-house or outsource them to expert companies providing specialized service.
Both have their own pros and cons. We will analyze each of them; one by one:

Benefits of in-house mobile app development -

• Full control over development process
• Development pace is maintained
• Full support from developers at affordable cost
• Easy to coordinate or manage
• Wide range of evolving technologies could be undertaken

Disadvantageous of in-house development -

• Heavy expense is incurred for hi-tech infrastructure
• Several licenses and certificates are required before using any software or even their codes
• A complete team of developers with in-depth knowledge has to be maintained and afforded at heavy cost
• If the team fails at any point of time, extra expense on taking expert consultancy or guidance

Benefits of outsourcing -

• Better revenue realization
• Enhanced returns on investment
• Lower development cost
• Increased realization of economics of scale
• Access into a knowledge base, prepared in advance for better innovation
• More time for management functions, and focus on core competencies
• Pre determined time frame and speed
• Quality of delivery is good due to expert services

Disadvantages of outsourcing -

• Possible loss of control on the freelance team
• Turnaround time and quality could deteriorate
• Shortcomings in performance in the sense of expectations
• Lower realization of benefits and results
• Problem in coordination
• Other legal problems if the outsourcing company is in other country.

Thus, both the processes have their own advantages and disadvantages that we discussed in detail. Now, those who want to get their mobile apps developed could consider these points and decide what suits them best.

We at My Mobile Innovations have focused approach to provide unparallel expertise in Mobile Application Development for several kinds of platforms such as iPad, Android, Palm web OS, Windows Mobile, J2ME & Nokia, iPhone, Blackberry, etc. amongst others. Moreover, with have rich experience in developing several Mobile Applications including GPS, Wifi, Socket Communication, Maps, Web service (SOAP/REST API), Ad - Server, Shopping Cart, Bluetooth, Game application, Social Networking, Payment Gateway e.g. Google Checkout, pay pal, etc.